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Call Today (612) 353 5087   |   5600 Excelsior Blvd, Ste. 201, St. Louis Park, MN 55416
Call Today (612) 353 5087   |   5600 Excelsior Blvd, Ste. 201, St. Louis Park, MN 55416

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The Best Practices For Digital Signage Installation

Attract More Customers To Your Lakeville Business

The Best Practices For Digital Signage Installation

Back in the day, a sandwich board on the sidewalk was enough to grab a passerby’s attention and get them into a store, but times have changed. You need digital signage that can pull a person’s attention away from the phone in their hand, and the experts at Lelch can set up a high-definition digital signage system that performs smoothly and is easy to control.

Want to learn the best practices for digital signage installation to ensure your Lakeville business projects an engaging image to the world? Keep reading to find out.




Nail Down the Pixel Pitch

Pixel pitch plays a significant role in the quality of the image, determining how close a person needs to stand next to the display before the complete picture starts to break down into individual pixels. You need to determine the right pixel pitch for the viewing distance of your audience, so that your signage delivers clear, smooth imagery to potential customers. We analyze the dimensions of your space and the sightlines to determine the appropriate pixel pitch for each of your LED displays.


Indoor or Outdoor?

Outdoor digital signage is increasingly popular, but there are different things to consider with an outdoor installation. First and foremost, you need weatherized technology that won’t be affected by the climate. Flat panels aren’t quite as durable as LED tiles, but you can find outdoor flat panels that are built to withstand natural elements. We’ll help you figure out the right signage solution for your business and make sure that it is fortified for the long haul.


Test Walls for Weight Bearing

Installing digital signage on a wall that can’t support it will cause considerable structural damage over time, which is why we work with architects, designers, and engineers to calculate the maximum weight load for the mounting surface. If the chosen wall doesn't support the weight, a sub-frame can be built and attached to support columns, the floor, or the ceiling, safely integrating the signage into the architecture.


Fine Tune the Details

Once the technology is finalized and the space is tested, conceptual sketches are put together so that everyone involved in the project has a clear idea of the scope of the installation and can start putting together a clear plan of action. Depending on the size of your signage, there may be potential challenges in getting the components into the space. These design renderings point out these challenges before they become a problem.

Detail and specificity are essential to a digital signage installation, and one misaligned panel can disrupt the viewer’s engagement with your content by drawing attention to the flaw. We’ll ensure that your digital signage functions properly and is fully integrated with your commercial automation system, so you can quickly make any adjustments without complications.


Want to learn more about how a digital signage installation can boost your Lakeville, MN business? Contact one of our experts at (612) 353-5087 or by filling out our online form.